The Los Angeles Times is reporting that Warner Bros. is strongly considering constructing an aerial tramway that would take tourists to and from the iconic Hollywood sign.
Representatives of the company told Los Angeles officials yesterday that they would pay, according to a person close to Warner Bros., up to US$100 million for the tramway, nicknamed the ‘Hollywood Skyway’.
If the project does go ahead, it would take 6 minutes to transport users from a parking space in Burbank – owned by Warner Bros. – up Mt. Lee to a new visitors’ centre close to the sign.
The tramway would, according to Warner Bros., help alleviate traffic and parking problems that have caused disruption in local neighbourhoods.
Jon Gilbert, Warner Bros. Facilities Head, said: “This [the traffic problem] requires a bold solution. If we really want to make a difference…it’s got to be something compelling. Partial solutions are not going to do the trick, and people will continue to inundate the neighbourhoods.”
Leron Gubler, President of the Hollywood Chamber of Commerce, said: “Warner Bros. coming out with a concrete proposal increases the feasibility and brings it some credibility. It should be able to reroute a significant amount of people coming up into the neighbourhoods.”
Gerry Hans, a board member for the nonprofit group Friends of Griffith Park [where the sign is located], said: “There’s going to be a lot of people pushing for the train for the relief it will provide the local residents. But at the same time there are going to be people wanting to preserve Griffith Park for the great urban wilderness it is.”
Gilbert added that if it went ahead the project would take approximately five years to complete, including planning, the environmental review process and construction.
Photo credit: Warner Brothers Entertainment
Read the article online at: https://www.mountaintechnologymagazine.com/mountain-tourism/10072018/warner-bros-proposes-aerial-tramway-to-hollywood-sign/